Masthead Development

 Masthead #1

THE DA VINCI JOURNAL

The idea behind this name was to take the fame of the late artist Da Vinci and his art journal that was known for containing all of his most well known studies of art. Associating his name while simultaneously connecting the current fine arts community and its history from his era.

Masthead#2

STROKE OF CULTURE

The reasoning behind this name is art is associated with painting, which is done with the stroke of a brush. As art creates impactful moments in history that shapes art culture, the stoke of the brush can be seen as painting in current art social norms, or to be simpler a 'stroke of culture'.

Masthead #3

THE ART SPOT

The thought behind this name was that the magazine would be a place for artist of all types to gather and display/learn from other artist works. Just like a restaurant or treehouse can be a spot for a group that shares the same interest, the magazine would be a manifestation of that idea on paper.